Merkavim is a modern bus manufacturer, jointly owned by Volvo Bus Corporation & Mayer Cars & Trucks Ltd.
Platforma was tasked to brand the launch of the technologically advanced Apollo Premium tourist bus. We took the bus on the road for a day of shooting and inspiration and the resulting brochure conveys the experience in all its glory! A successful launching event followed, branded by us of course.
Photography: Yoram Reshef
Merkavim transportation Ltd